Find a New MINI | Find a Used MINI in Rochester | MINI Cooper Service Center

If there was ever a brand that exemplifies London in the 1960s, it was MINI. It goes with everything from the go-go boots, bell bottoms, and miniskirts - did you know that the miniskirt was named for the Mini Cooper? Neither did we! They were bloody original, and so is the MINI Cooper. If you're looking for a dealership that exemplifies Upstate New York, it's MINI of Rochester.

How's that? Our sales consultants, mechanics, managers - our whole staff are from Upstate New York communities like Syracuse, Binghamton and the Finger Lakes just like you - so we know the area; know your friends and your family and we just want to get you the best possible deal on a MINI. In fact, our sales consultants aren't even paid on commission. Instead, we're just paid to get you the best possible deal each and every time.

Stand out from the crowd

Don't drive the same car as everyone else. Drive the most unique car on the road today and get the ultimate in customer service at MINI of Rochester in Rochester, New York.

If you're looking for a new or used MINI Cooper, Clubman, Countryman, or any other model, MINI of Rochester is your only answer. We're always here to serve Upstate New York's auto needs with a fully-trained staff of sales and service professionals who aren't out to make one sale - we're here to make sure that you keep coming back to us for a lifetime.

We carry a full selection of new MINI models and used cars, crossovers and SUVs as well. Come test drive the MINI.  These cars are so fun, that we're sure you'll fall in love the first time you get behind the wheel. 

MINI of Rochester also has a large selection of MINI CPOs and used MINI Coopers. Whether you're coming from Rochester, Syracuse OR Finger Lakes, MINI of Rochester, NY is the perfect MINI dealer for you.

At MINI of Rochester, we want to develop long-term relationships with our customers. Unlike other auto dealers, who make their cars all over the world, MINI is still made in Oxford, UK. The new MINI is better than ever, and we're always improving MINI reliability and performance.

We Believe in Customer Service at MINI of Rochester

MINI of Rochester has been around for a long time, so you probably already know that we're a reputable car dealer selling some of the cutest cars on the road today that are incredibly fun to drive. But you might not realize that we're more affordable than other dealers in Upstate NY. We do something called Comp Check Pricing so most people who buy a car with us are actually paying LESS than they'd pay at other dealers.

In addition, our sales team is really a group of sales consultants - not just plaid suit wearing salesmen. Our sales consultants aren't paid on commission - you read that right - they aren't paid on what they sell so there's we can guarantee a no-pressure, welcoming environment. At MINI of Rochester, we just want to help you get the car that's perfect for you and your distinct needs. They won't try to upsell you on accessories and features you don't want because they don't make more money. Instead, we want to make you happy, so you keep coming back to us for years to come.

MINI is a different kind of company and MINI of Rochester is a different kind of dealership - whether you're buying the car, servicing your MINI, or financing it - customer service is our final goal.

At MINI of Rochester, we want to develop long-term relationships with our customers. Unlike other auto dealers, who make their cars all over the world, MINI is still made in Oxford, UK. The new MINI is better than ever, and we're always improving MINI reliability and performance.

MINI of Rochester Is a Different Kind of NY Dealership

MINI of Rochester has been around for a long time, so you probably already know that we're a very reputable car dealer selling some of the cutest cars on the road today that are incredibly fun to drive. But you might not realize that we're more affordable than other dealers in Upstate NY. We do something called Comp Check Pricing so most people who buy a car with us are actually paying LESS than they'd pay at other dealers.

In addition, our sales team is really a group of sales consultants. They aren't paid on commission, so they just want to help you get the car that's right for you. They don't try to upsell you on accessories and features you don't want because they don't make more money for doing that.

And we've made the car-buying experience quicker and more efficient. It's simple: you can buy a car faster with us, often within an hour if you find the car first on our site.

And we're a lot like you. We're from here, and we care about our community. Our owner, Rick Dorschel, is community-minded and is very involved in volunteer and sponsorship activities. So if you want to work with a dealership that's as different as its cars and is constantly thinking about new ways to bring you more value, trust MINI of Rochester for your next new or used car in Rochester.

We're a Great Upstate New York MINI Dealership

At MINI of Rochester, our goal is to make every customer a repeat customer. That's why we take time to help you find the MINI that best fits your needs and lifestyle. Our dedicated sales team will show you what makes each MINI unique, and let you see for yourself how much fun each one is to drive.

If you're looking for a MINI Cooper in Rochester, our Team will help get you into the car of your dreams. MINI of Rochester is located right down the road from Marketplace Mall at 3875 W. Henrietta Road, north of Interstate 90 and west of Interstate 390, so no matter where you're coming from, we're easy to reach. Check our hours and directions page for the best way to get here.

Sell Us Your Used MINI Cooper, Or Get Top Trade-in Value

Used MINI Coopers hold their value better than many other brands! Our MINI Team wants to make you an aggressive offer for your vehicle at its peak value. Find out how much your car is worth in Rochester. Then sell us your used MINI Cooper outright or use it as a trade-in on a new MINI Cooper with a full warranty. You may be surprised how much your car is worth. Let us give you a free, no-obligation appraisal today Call (585) 334-9440 for more details.

You Can Also Trust Our MINI of Rochester Service Center

For all of your MINI service needs, there's only one place to go: the MINI of Rochester Service Center. Our MINI factory-trained technicians know your car or crossover better than anyone and know how to keep it running strong. From a simple oil change to major car repair, MINI wants to earn your trust. We use only genuine MINI parts to ensure that your MINI Cooper not only looks great but runs well too. Feel free to give us a call at (800) 816-0212 or schedule MINI service online.

If your MINI has been involved in an accident, we also have a great body shop to fix anything from a dent in the fender to major frame damage. Our collision center technicians strive to make every MINI look like new again. Check out our new and used MINIs, auto finance, MINI Cooper parts and MINI service center. Whatever your needs, MINI of Rochester is everyone's favorite MINI dealership.

MINI of Rochester Guarantees Clear & Simple Pricing

We want to take the stress out of buying a car. That's why at MINI of Rochester, you'll work with one person from start to finish so we can give you the kind of personalized attention our customers have come to expect. All of our cars have a Clear Price posted on them. This is the lowest price we can offer, so you won't need to haggle.

Test Drive a MINI Cooper in Rochester

No matter which MINI you're looking for, the only way to know if it's really the right one for you is to take it for a drive. We carry a complete line of MINIs.  So take a moment to look at our inventory online and let us know which MINI you want to  test drive. We'll be glad to schedule an appointment that will put a smile on your face.

What Do You Know About American Automotive History?

In the 1920s, American culture experienced extreme changes with the automobile's entrance into modern life. Rural families were no longer isolated from larger communities, and this had implications for commerce, education and agriculture. City dwellers could now escape from the pollution, noise, and congestion of their day-to-day life, at least for a weekend. *

*source: www.bentley.umich.edu/research/guides/automotive

If you're looking for a car in Rochester that's not a MINI, check the other great dealerships in the Dorschel family of car dealers:

   
• Dorschel Nissan
       
• Dorschel Toyota
       
• Dorschel Kia
       
• Dorschel Scion
       
• Dorschel Infiniti
       
• Dorschel Lexus
       
• Dorschel Volkswagen
       
• Maserati of Rochester